SmartCare Worldwide is a Houston-based medical tourism company that facilitates medical travel for individuals and provides medical tourism healthcare benefits for employers in the U.S. We’ve just launched the new SmartCare Worldwide website.
The new website educates visitors about medical procedures, doctors, hospitals, travel, and Costa Rica medical care, all through medical tourism. SmartCare’s primary target audiences – individuals, employees, and employers – were targeted with content centered on customer-driven benefits and answers to rising healthcare costs due to healthcare reform.
TruBrand developed the previous website for SmartCare in 2012, when website technology had not fully evolved to be mobile responsive. We made sure to re-develop the new website to be mobile responsive so users could easily navigate and interact with the website on mobile phones and tablets. We also developed the website in a Content Management System so the client could access and make changes to content. We formatted an interactive blog that could be populated with articles and resources about medical tourism and U.S. healthcare reform.
