PERSONAL BRAND CURRICULUM

TURN YOUR PROFILE INTO AN ASSET

Turn your profile into an asset is designed to support business owners and employer brands in building out their profiles and engaging with their community, to lead with the Human Voice of the organization through a recession and beyond.
 By discovering each individual’s unique voice, you can expand your channel and networks for engaging with your audience and a wider audience of the organization, drawing on the authenticity of what is exceptional to you and your people and learning how to apply it.  Allowing you to bring value to both the business and yourself, as you live the true Brand of YOU every day.

WHY CREATE A HIGH-PERFORMING PERSONAL BRAND ASSET

People Brands create the human face of an organization. We are now living the WHO Era which is all about the emotional connection with the customer. The modern consumer trusts people-led brands that are on purpose over organizations that tend to be faceless.

Businesses now need a way to lead with the human voice of the organization to create trust and customer loyalty. This allows consumers to emotionally connect with their business.

Welcome

Persona Brand

Introduction

Persona Brand

Google Yourself

What is Personal Brand?

Persona Brand

What is Personal
Brand

Persona Brand

Google Image
Search

Persona Brand

Why Personal
Brand

Your Vision For Personal Brand

Your Vision

Your Vision

Your Vision

Why to Who

Your Vision

Future Mapping

Your Vision

Aspire to Be

The Fame Game

Fame Game

The Fame Game

Fame Game

Google Game

Fame Game

Google Audit

The Audit

The Audit and Branding

Brand Choices

The Audit and Branding

Brand Choices (4)

The Audit and Branding

Brand Choices (16)

Which Player Are You?

Player and Branding

Striker, Midfield,
Defense

Player and Branding

Brand, People,
Purpose

Cheating Your Micro Voice

Brand Dna Curriculum

Creating Your
Micro Voice

Brand Dna Curriculum

Check On Striker,
Midfield, Defense

Brand Dna Curriculum

Create Your Micro
Voice

Brand Dna Curriculum

Design Your Two
Words

Brand Dna Curriculum

Brand on a Page

Brand Dna Curriculum

Linzi Brand Page

The Plan: Push to Pull

The Plan Banding

From Push to Pull

The Plan Banding

Building Your
Profile as an Asset

The Plan Banding

Google It

Go-To-Market

Market Branding

B.P.A.S.V

Market Branding

Speak, Look, Be,
Live, Share

How to Launch Your Brand Power

Personal Brand

B.P.A.S.V

Personal Brand

Speak, Look, Be,
Live, Share

Personal Brand Online Course
Video Lessons by Linza Boyd
Guided Interactive Course
Facilitated by Victoria Marasco

About This Course

Our Personal Brand curriculum gives you everything you need to discover and build your personal brand profile and turn it into an asset.

Personal Brand is split into multiple lessons. The course is designed to teach you about the Who Era and the currency of the new celebrity; influencers, networks, and world leaders. The course teaches you how to turn your profile into an asset, understand the metrics for measuring your success and identify the scale and reach of your fame. to do this we will help you;

  • Learn how to turn your profile into an asset
  • Decide where you want to play in the organizational to drive awareness
  • Audit your Google fame – How are you showing up on and off-line?
  • Craft your micro voice to align with the macro voice of the business
  • Write out your personal DNA to build and activate your personal brand plan.

Self Directed
Video Course

$962.00

Guided Interactive
Online Course

Next Class TBD

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