We have just launched a website for one of our long-time clients in the Ironwork industry. The client needed a simple mobile-responsive website centered around an in-depth, online application with the purpose of recruiting iron workers for various projects across the U.S.
The client wanted to keep design elements and content on the website to a minimum, and we listened. The website is clean and drives people searching for iron working jobs right to the comprehensive application. Regional managers receive email notifications of the lead based on the applicants location. We worked closely with the client to develop the application, creating fields that would provide the exact information they needed in order to be able to qualify each job applicant. A paid search campaign was implemented in order to attract people searching for these types of construction jobs.
We’re expecting a very high volume of applicants for this campaign due to the economy picking up and the need for qualified iron workers.