We have successfully completed the rebranding of the Association of Millwork Distributors (AMD) into World Millwork Alliance (WMA), including a new name, logo design, brand story, and visual branding. The change reflects WMA’s broader commitment to strengthen the millwork community and its expertise in servicing the millwork industry. After years of providing the millwork industry with a solid foundation for networking, education, advocacy, and services, the association has a reach and a footprint that are global.
World Millwork Alliance is an important milestone in the history of the association and reflects their new vision. The introduction of new, forward-thinking programs and strategies will change the way WMA members interact with the organization and other WMA members.
FOR IMMEDIATE RELEASE
Association of Millwork Distributors Announces Name Change to World Millwork Alliance
New Port Richey, FL (May 1, 2015)
Association of Millwork Distributors, a leader in the millwork industry – announced that it is changing its name to World Millwork Alliance (WMA). The name change reflects the association’s broader millwork commitment to strengthen the millwork community and its expertise in servicing the millwork industry. After years of providing the millwork industry with a solid foundation for networking, education, advocacy and services; the Association has a reach and a footprint that’s global.
“The new name – World Millwork Alliance – represents a united millwork presence forming a strong global alliance between members, association and our industry,” said WMA chief executive officer Rosalie Leone. “World Millwork Alliance is an important milestone in the history of our association and reflects a new vision for the organization. The introduction of new, forward-thinking programs and strategies which will fundamentally change the way our members interact with our organization and other WMA Members.”
The World Millwork Alliance tagline “Connections that Matter” is representative of the organization’s business of building relationships between WMA and its members and the relationships amongst distributors, manufacturers and manufacturer representatives.
World Millwork Alliance will continue evolve to better serve its members with a focus on the next generation.
About WMA: Established in 1963, World Millwork Alliance is headquartered in New Port Richey, Florida and is a wholesale distribution organization. World Millwork Alliance is dedicated to the progression and prosperity of the millwork industry; a recognized leader providing education, advocacy, leadership, networking and certification for the millwork industry. For more information, visit www.world millworkalliance.com
About WMA: Established in 1963, World Millwork Alliance is headquartered in New Port Richey, Florida and is a wholesale distribution organization. World Millwork Alliance is dedicated to the progression and prosperity of the millwork industry; a recognized leader providing education, advocacy, leadership, networking and certification for the millwork industry. For more information, visit www.world millworkalliance.com
